A recent blog piece on ERE.net called Fishing in a Small Pond discusses, from the recruiter and company perspective, whether LinkedIn is the best source for candidates when looking to hire.
Our own research shows that LinkedIn is not as great a source for CFO candidates as people think. Our CFO Moves Blog, which is the most regular and comprehensive source detailing CFO hires and unhires across America, is the only list that refers to the CFO’s LinkedIn Profile. If the CFO has a LinkedIn Profile, CFO Moves provides the direct link to it. Take a look for yourself.
Look at the blog and you will notice that not all CFOs are on LinkedIn. A good number of them aren’t.
Shocked? Don’t be.
Also, look at the links to CFO LinkedIn Profiles in our CFO Moves Blog. You will notice that of those CFOs that are on LinkedIn, a good number of them have weak or ineffective profiles, with few connections (Category: I’m here, but leave me alone), and what appears to be no real investment in looking out for building their personal brand.
Lessons to be learned:
|For…||Lesson to be learned||Recommendation|
|A company looking to hire your next CFO||LinkedIn is not sufficient to do a proper search for the best candidates meeting your needs.||Engage a Search firm that not only understands what you need, but how and where to find them.|
|A CFO actively looking for their next opportunity||Your LinkedIn Profile can give you a competitive advantage, if done right.||Be active and visible to those looking for CFOs that are too lazy to do any other type of search.|
|A CFO who iskeeping their eyes open for their next opportunity||Other CFOs are not on LinkedIn or not taking LinkedIn seriously.||Build your personal brand, including being active on LinkedIn, and opportunities may find you.|
We are in process of preparing detailed statistics on what we have learned from our CFO Moves Blog this year. Our report will be coming out in January. Sign up to this blog by clicking the “SIGN ME UP” button on the right column to ensure you can learn what we’ve learned from our CFO Moves Blog.
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