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February 18, 2014 By Samuel Dergel 2 Comments

25 Quotes from Guide to CFO Success

A number of my followers are excited about the release of my upcoming book, Guide to CFO Success: Leadership Strategies for Corporate Financial Professionals in the United States and Canada on March 31, 2014. (Available in the United Kingdom on April 9, 2014)

While you may have to wait a little longer to get your copy of the book, I extracted quotes from the book I thought might wet your appetite.

If you find you find these quotes relevant and interesting, you can let others know about the book by:

    • Sharing the Slideshare presentation on social media
    • Sharing your favorite quote on social media
    • Recommending the book to someone who would appreciate reading it.

Stay tuned for further updates, including speaking engagements and book signings.

Thank you for your continued support,

Samuel

25 Quotes from Guide to CFO Success from Samuel Dergel

Filed Under: Author, Books, books for CFOs, Career Management, CFO Coach, CFO Search, Chief Financial Officer, Executive Coaching, Executive Search, Guide to CFO Success, LinkedIn, Quotes, Slideshare, Speaking and Training, Successful CFO, Wiley

July 21, 2011 By Samuel Dergel 4 Comments

The only book a CFO needs to read about social media

I will admit, this book is a ‘old’ in social media terms (it was published nearly 2 years ago). Six Pixels of Separation was my entrée into finally understanding how Social Media can truly benefit me. Actually, by extension, you have benefited as well if you read my blogs, follow my Twitter and are connected with me on LinkedIn.

Many of the CFOs I speak with still have difficulty getting a handle on Social Media. They do not know what is involved in getting involved with Social Media and how to best take advantage of it. There will continue to be new tools (My recent blog: Should a CFO be on Google +?) while other social media sites will fade (remember MySpace?). The concepts explained by Mitch are still valuable.

If you “get” Six Pixels and then “apply” some of the concepts in the book, you will be considered as a Social Media CFO by your peers.

Below is a review I wrote on my LinkedIn application “Reading List by Amazon” in April 2010. Seems like a long time ago. Upon re-reading what I wrote then, I find the review as relevant today as it was when I wrote it.

On a separate note, I would highly recommend you use the LinkedIn “Reading List by Amazon” application. I have found this tool to be a great way to engage with my connections. Assuming you read interesting things (that, let’s face it, make you look smart and build your personal brand), adding it to your LinkedIn profile and looking to see what your connections have read and are reading can allow for real emotional and intellectual engagement.

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Review written by Samuel Dergel on Six Pixels of Separation by Mitch Joel, April 2010

“I have to start this review with a caveat. I knew Mitch Joel before he was Mitch Joel. Well, at least before everyone knew Mitch Joel.

And this has led me to a dilemma.

Because I have known Mitch for a long time, and he wrote a book, it was hard to consider him a famous expert. So I didn’t read the book until recently.

Big mistake.

Six Pixels is a great book for those trying to get a handle on what is happening in the social media space, and how to be able to navigate it.

I recently finished reading the book, and afterwards, went through the specific pages to ‘dog ear’ so I could go back to them and find them with ease.

Six Pixels is a great read because:

– Mitch gives history and relevance to the social media revolution we are currently going through.

– Mitch gives practical advice and self-questions to help you make the most out of social media.

– Mitch gives predictions as to where this space can go.

This book falls in to the “highly recommended” category.

Thanks Mitch”

************************************************************************************************************************

Have you read Six Pixels of Separation? Has Mitch Joel’s book helped you better understand how social media can help you?

Filed Under: CFO Consulting

July 19, 2011 By Samuel Dergel 3 Comments

Should a CFO be on Google+?

We have all been hearing about Google+. It has been creating a lot of buzz (which is what Google wants) and I am adding to the oodles of social media entries on the subject.

The answer is: No. A CFO should not be on Google+ today.

There is an exception to my answer. If you are a CFO that has mastered LinkedIn and you blog and tweet, go right ahead into the new world of Google+. If however you do not consider yourself social media savvy, make the best out of the (I can’t believe I’m saying this) old world social media tools.

As CFO, you’re a busy person. If you are going to spend time on social media, spend it where the market is mature and defined. Google Plus is so brand new, that you may not know what you are getting yourself into, few people are true experts that can guide you though it even if you wanted help, and you may mess up your reputation by using it ‘wrong’.

This is where the conservatism of the finance professional comes into play. Be “old school” and make the best out of the old tools first.

My opinion is current as of today. I will let you know when I believe it is time for CFOs to be active on Google+.

Also, just for the record, I haven’t bothered with Google+ yet. If you aren’t there yet, why should I be?

Filed Under: All of Samuel's Blogs, All of Samuel's Blogs, All of Samuel's Blogs, Blog, Blog, Blog, CFO, CFO, CFO, Facebook, Facebook, Facebook, LinkedIn, LinkedIn, Social Media, Social Media, Social Media, Twitter, Twitter, Twitter

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